When you are free, your true creativity, your true self comes out.

New Updates can be found on our FB page:


It’s been an interesting  year.

At this time my children’s book, ‘My Mommy Loves Me, Yes She Does’, is still in the works.  Still working on the right imagery.  However, I am the publisher and editor of the new e-magazine, ‘New Mexico Vegan’, which is thriving.  You can visit the weblog for New Mexico Vegan (e-magazine) at http://www.newmexicovegan.wordpress.com, where you can view the present January 2016 issue as well as the past issues of the magazine.

There are several books in the works but with on going projects sometimes…delays happen.

Thank you for your support and may your New Year be one of Joy, Peace and harmony.

Ahimsa – Live Vegan,

Nancyme tbl 2015.jpg


My Mommy Loves Me,
Yes, She Does!

Finalizing the illustrations for My Mommy Loves Me, Yes, She Does!

This children’s book, will once again bring forth a positive message for our young ones.  The story has been done but getting the illustrations to be exactly what I envision takes some time. I am hopeful that before long I can announce that it is on its way to the publishers.

Will update this information as we progress along.

Thank you for your continued support.


Nancy Arenas

There Are Places I Remember

This is my new offering in the written word and photography.  I hope you will buy it and read it and ENJOY!


there are places

Flows In, Flows Out

As I go through my day, ideas for this project and that project constantly raise through my thoughts.  The thing is that there are so many that I’m in a mind project traffic jam.  Waiting on one project to get out of the way so the other could fall in place.

Currently waiting on the illustrations for my next children’s book, My Mommy Loves Me, Yes She Does!. In the meantime trying to get my poetry book that has been in  project trafficna photobooth jam for a year or so now.

I enjoy these artistic venues, just wish I had more time to devote to it.

Everyone…..Create On!


Writing for the Web

When writing for the web, using plain language allows users to find what they need, understand what they have found, and then use it to meet their needs. It should also be actionable, findable, and shareable.

It’s important to understand how what you are writing fits into the overall content strategy, what the content lifecycle entails, and who is involved in the process.

Why it Matters

People read differently online than they do when they read print materials — web users typically scan for  information.  In a study of online reading behavior , Jakob Nielsen found that “on the average webpage, users have time to read at most 28% of the words during an average visit; 20% is more likely”.

Identify Your Users’ Top Tasks

People come to your website with a specific task in mind. When developing your site’s content, keep your users’ tasks in mind and write to ensure you are helping them accomplish those tasks.  If your website doesn’t help them complete that task, they’ll leave. Conduct market research, perform a task analysis and other types of user research, and analyze metrics to better understand what users are looking to accomplish.

Knowing your users’ top tasks can help you identify:

  • Content to feature on your homepage or landing pages
  • Page headers and sub headers
  • A logical structure to each page’s content

How to Write User-Friendly Content

It’s important to target your audience when writing for the web. By knowing who you are writing for, you can write at a level that will be meaningful for them. Use the personas you created while designing the site to help you visualize who you are writing for.

  • Use the words your users use.  By using keywords that your users use, you will help them understand the copy and will help optimize it for search engines.
  • Chunk your content.  Chunking makes your content more scannable by breaking it into manageable sections.
  • Front-load the important information. Use the journalism model of the “inverted pyramid.” Start with the content that is most important to your audience, and then provide additional details.
  • Use pronouns. The user is “you.” The organization or government agency is “we.” This creates cleaner sentence structure and more approachable content.
  • Use active voice. “The board proposed the legislation” not “The regulation was proposed by the board.”
  • Use short sentences and paragraphs. The ideal standard is no more than 20 words per sentence, five sentences per paragraph. Use dashes instead of semi-colons or, better yet, break the sentence into two. It is ok to start a sentence with “and,” “but,” or “or” if it makes things clear and brief.
  • Use bullets and numbered lists. Don’t limit yourself to using this for long lists—one sentence and two bullets is easier to read than three sentences.
  • Use clear headlines and subheads. Questions, especially those with pronouns, are particularly effective.
  • Use images, diagrams, or multimedia to visually represent ideas in the content. Videos and images should reinforce the text on your page.
  • Use white space.  Using white space allows you to reduce noise by visually separate information.

It’s also important to create an editorial calendar. You can encourage visitors to return to your site by keeping your content fresh and up-to-date, especially when working with blogs, social media, or dynamic content websites.

Remember that developing web copy in plain language in the federal government is the law. Learn more about the government’s plain language standard and find a checklist  to help you in your projects.

Testing Your Document’s Readability

Use Microsoft Word’s Readability Statistics feature—part of the Spelling & Grammar check—to measure your progress as you write and edit copy. Try to make your reading ease number go up and your grade level go down. You can improve your readability by using active voice and short words, sentences, and paragraphs.

More at:  http://www.usability.gov/how-to-and-tools/methods/writing-for-the-web.html

What Does ‘Vegan’ Mean?


Contact Information:  Nancy Arenas

505-332-0446 or natear21@msn.com

Authors/Art Production:  Nancy Arenas & John Burchell Nancy Arenas & John Burchell announce the Release of their new Vegan Children’s Book, What Does ‘Vegan’ Mean?

Albuquerque New Mexico – Local Albuquerque ballroom dance partners, Nancy Arenas & John Burchell, have added another inventive project to their repertoire.  The two have created a wonderful vegan children’s book that explains,wdvm  This book is a love project for Nancy who is trying to convey the message of love and compassion for all humans and non-humans alike. The vibrant lovable characters, Castielle and Duncan, will fascinate children with their simple story of love and compassion for the whole world.

What Does ‘Vegan’ Mean?, is a new and exciting to share with all children but specially vegan kids.  The book has colorful illustrations and a wonderful conversation between a brother, Duncan and his sister, Castielle. The book is 8.5 x 0.1 x 8.5 inches.

Nancy Arenas & John Burchell are proud to offer their newest work, What Does ‘Vegan’ Mean?, now available on Amazon.com.